Clear Thinking

Complexity confuses, simplicity solves


We cannot solve our problems with the same thinking we used when we created them

Albert Einstein



 In times of uncertainty and change it is hard to know what to do and how best to move forward.


You need to be clear where you want to get to, what problem you are trying to solve and which route to take.


Winston Churchill said “A pessimist sees the difficulty in every opportunity, an optimist sees the opportunity in every difficulty”.


We are definitely optimists although we maintain a realistic view on what can be achieved in the most challenging circumstances.


We like to be CLEAR when facing a challenge as it provides focus to our thinking:


Check where we want to be; Limit our focus to the core of the issue; Explore various options; Act on the chosen route; Review our progress


Our lifebelt in the storm of change

Using this framework we can help help you to:

one5two check

We have applied this framework to many areas of change in many businesses, including:


Business direction – building on core capabilities in a competitive market

Reporting – improving the clarity of board reports and the effectiveness of meetings

Downsizing  – focus when resources and cash are limited and the future economy is uncertain

Fund raising – preparing for fund raises or seeking new route for finance

Corporate governance – doing the right thing in the right way without bureaucracy

Risk mapping – identifying the core risks and monitoring